After overtaking all of its competitors in the past few years, Super Girls comes back this year as the only talent competition of its kind. This year, the directing returns to eeMedia’s VP Ma Han, who directed the 2007 and 2009 Super Boys/Girls, so no more messes like last year!
One key feature this year will be a “Girls’ Conservatory” to give a reality TV twist to the competition show. Similar to the “Super Boys Castle” in 2007, the “Girls’ Conservatory” will allow the audience to watch even closer as the girls transform and grow into superstars. The girls will be aided by seasoned musicians like Yu.Quan, Fang Wenshan an Gong Linna.
Like in 2009, Elle magazine will work with the girls in photoshoots. New social media will also be used intensively in both promotions and selections of the artists, with sina/sohu/QQ weibo (twitter) playing a major role in the competition through ranking fandom and interacting with the artists.
Auditions begins today (April 1st) in Changsha, and will soon be followed by main regions in Shenyang, Chengdu, Guangzhou, Hangzhou and Xi’an.
source: hunantv










