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Zhou Xun, Huayi, United Nations produce environmentalism comic books

November 16, 2010 | Posted in Mainland China, Tagged , , ,
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Zhou Xun on a recent environmental issue of Fashion Bazzar

Last week, actress Zhou Xun, along with Huayi Brothers and the United Nations, revealed their English- Chinese comic book promoting environmentalism. The first 100,000 copies of the book, featuring 16 popular artists from mainland, Taiwan and Hong Kong, will be distributed to schools for free.

The project has been a two-year dream of Zhou Xun’s, who has continuously been active in various environmental causes and was named a Champion of the Earth by the U.N. earlier this year for her efforts.

“To me, environmental protection brings me happiness in all aspects of my life. I do not feel it is an obligation, but rather a personal responsibility that leaves me feeling fulfilled. I hope with this comic book, such happiness can be shared with all readers. I also hope children around the world will have the opportunity to read it, so that they will start protecting our Earth and the environment,” Zhou Xun said.

Huayi Brothers President Wang Zhonglei, who was also present at the press release, said that Huayi has also produced a cartoon about environmentalism this year.

sources: china.org.cn ; sohu

BoBo Fu Xinbo raises water quality awareness in Chengdu

August 16, 2010 | Posted in Mainland China, Tagged , , , ,
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What's a trip around Chengdu without visiting pandas?

BoBo Fu Xinbo and singer Yu Kewei recently went around Chengdu to promote environmentalism in the city. As a part of Sohu’s Easy Go program, the two looked at water quality in Chengdu’s rivers, and visited the Living Water Park, the world’s first inner city ecological park in the world with water as its. The public park includes a natural water purification system that not only raises awareness, but has also increased the water quality in surrounding areas.

Lots of pretty, fun and HQ photos under the cut, and also watch this cute kissing game BoBo played:

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Li Bingbing Appointed United Nations Environment Program Ambassador

July 5, 2010 | Posted in Events,Mainland China,Non-Chinese, Tagged , , ,


Li Bingbing's recent photoshoot with a baby tiger

Li Bingbing's recent photoshoot with a baby tiger as a World Wildlife Fund spokesperson

During the opening ceremony of an environmental protection exhibit at the Shanghai Expo, actress Li Bingbing was formally appointed as a Goodwill Ambassador for the United Nations Environment Program (UNEP), making her the first celebrity in Asia and fifth celebrity worldwide to receive such a distinction.

When asked why Li Bingbing was picked as a Goodwill Ambassador, UNEP Executive Director Achim Steiner said, “We paid much attention to and thoroughly investigated Miss Li Bingbing’s contributions to environmental protection both in China and internationally. When we got in touch with her, we could really feel her passion for and persistence in pursuing environmental protection. Among all the Asian actors we have been in touch with, it can be said that she is the most systematic and most able to carry things out.”

Li Bingbing expressed her thanks to three different groups: “the two billion people who participated with me for Earth Hour — it is you who give me confidence and courage; the people who participated in the ‘Million Forest’ project — it is you who make the Earth a shade greener; the friends and teams who have supported me — it is you who gave me a reason to achieve greater dreams. I believe that in the future, there will be more people who will work together with us!”

Yann Arthus-Bertrand, director of the environmental film HOME, was also present at the event; when asked if he would be working with Asian actors, he looked at Li Bingbing and smiled, saying, “I’m very honored to have seen Miss Li Bingbing do so many things relevant to environmental protection. I plan to film another environmental movie in November and hope to invite Miss Li Bingbing to participate.”

According to reports, after the event Li Bingbing rushed to New York in order to record the dubbing for her part in the Hollywood movie Snow Flower and the Secret Fan. Her co-stars Hugh Jackman and Korean actress Jun Ji-hyun will also be doing their recording during this time. Li Bingbing will be in America for a month.

translation by Jo
Source: sina

China’s first “Green” channel part of vision for Chinese media empires

May 25, 2010 | Posted in Events,Mainland China,Television, Tagged , , , , , ,
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Don't look at Zhou Xun, Look at Qinghai TV - Actress Zhou Xun is the green spokesperson for the new Qinghai TV.

Every Asian drama needs a Cinderella-like makeover, and it’s no different in the rest of the TV world. Today, our heroine is Qinghai Satellite TV, the  fairy godmother is Hunan Broadcasting Systems (GBS) , and the new wardrobe is green.

With its own owner GBS, Qinghai TV will start over on the 26th with a completely new set of programs, a new logo, and a new slogan -  “Beautify Qinghai, Greenify China,” making it the first Chinese station to embrace environmentalism in its aim.

“A green life brings us healthy bodies, and a green spirit brings us healthy souls. I hope that while “Our Part” and Qinghai TV works to promote green lifestyles, we can also bring green into people’s lives,” said actress Zhou Xun, Qinghai TV’s green spokesperson.

The channel’s purchase by GBS in January is also part of GBS’s ambition to form a large media powerhouse in China. By March, Qinghai TV, last year’s second least viewed Chinese satellite channel,  expanded viewership by 174% from last December.

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Top UN Environmentalist award “Champions of the Earth” given to Zhou Xun

April 22, 2010 | Posted in Events,Mainland China, Tagged , , ,

zx5

“The 2010 Champions of the Earth, the United Nations’ highest awards for environmental leadership, are pillars of transition to a 21st-century Green Economy. The six winners, drawn from the worlds of government, science, business and entertainment, each exemplify how action, inspiration, personal commitment and creativity can catalyze a transition to a low carbon, resource efficient 21st-century Green Economy.

This year’s winners are as follows: the President of Guyana and passionate forestry and ecosystem infrastructure proponent, His Excellency Bharrat Jagdeo; the President of the Maldives and international climate change campaigner, His Excellency Mohamed Nasheed; Afghanistan’s Director General of the National Environmental Protection Agency and avid sustainability advocate, Prince Mostapha Zaher; Japanese earth scientist and pioneer of research into how the oceans cycle carbon, Dr. Taro Takahashi; Chinese actress and popular green life-style guru, Ms. Zhou Xun; American venture capitalist, green energy entrepreneur and cofounder of Sun Microsystems, Mr. Vinod Khosla.

Achim Steiner, UN Under-Secretary-General and UN Environment Programme (UNEP) Executive Director, today announced the winners of this year’s UNEP Champions of the Earth awards.

Mr. Steiner said: ‘The six winners represent some of the key pillars upon which society can build Green Growth and a development path to unite rather than divide six billion people…Zhou Xun is an actress and one of, if not the, most popular and acclaimed celebrities in China. Her well publicized statements, advice and life-style choices are influencing millions of fans to become more environmentally-conscious citizens and consumers.‘”
source: UNEP


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